--- title: Predictive Analytics – Mere Mortals Can be Successful description: Any level of business professional can be successful with predictive analytics. --- [![QueBIT](https://blog.quebit.com/hs-fs/hubfs/Logos/QueBIT%20-%20RDT%20Logo_white.png?width=390&height=106&name=QueBIT%20-%20RDT%20Logo_white.png)](https://quebit.com/) - [Services](https://quebit.com/what-we-do/) - [Advisory Services](https://quebit.com/what-we-do/advisory-services/) - [AI Forecasting](https://quebit.com/what-we-do/ai-forecasting/) - [xP&A Roadmap](https://quebit.com/what-we-do/quebits-free-xpa-roadmap/) - [Managed Services](https://quebit.com/what-we-do/managed-services/) - [Planning System Services](https://quebit.com/what-we-do/system-implementation/) - [ERP NetSuite Services](https://quebit.com/what-we-do/erp-services/) - [Data Management](https://quebit.com/what-we-do/data-management/) - [Industries & Roles](https://quebit.com/industries-roles/) - Technology - [IBM Planning Analytics](https://quebit.com/technology/ibm-planning-analytics/) - [Pigment AI Native Planning](https://quebit.com/technology/pigment/) - [Vena Solutions](https://quebit.com/technology/vena-solutions/) - [NetSuite ERP](https://quebit.com/technology/netsuite/) - [Rillet AI Native ERP](https://quebit.com/technology/rillet/) - [ReportWORQ](https://quebit.com/technology/reportworq/) - [Workday Adaptive Planning](https://quebit.com/technology/workday-adaptive-planning/) - [QueBIT](https://quebit.com/technology/quebit-software/) - Resources - [#askQueBIT Knowledge Base](https://quebit.com/askquebit/) - [Case Studies](https://quebit.com/case-studies/) - [Events and Webinars](https://quebit.com/events-and-webinars/) - [Newsletters](https://quebit.com/newsletters/) - [Press Releases](https://quebit.com/press-releases/) - [Blog](https://blog.quebit.com/blog) - Who We Are - [About Us](https://quebit.com/about-us/) - [Meet the Team](https://quebit.com/meet-the-team/) - [Career Opportunities](https://quebit.com/careers/) - [Partners](https://quebit.com/who-we-are/partners/) - [Contact Us](https://quebit.com/contact-us/) [Talk to an Expert](https://quebit.com/talk-to-an-expert) # Predictive Analytics – Mere Mortals Can be Successful Mar 18, 2014  •  [Laura Squier](https://blog.quebit.com/blog/author/laura-squier)  My husband and I were out to lunch at our local seafood restaurant the other day.  I overheard the conversation at the table next to me – 2 guys talking about [Predictive Analytics](https://quebit.com/demand-planning-for-enterprise-businesses/)!   WOW!  [Predictive Analytics](https://quebit.com/what-we-offer/services/consulting/predictive-analytics/)is finally lunchtime conversation! I heard them talk about the businesses collecting massive amounts of “[Big Data](https://quebit.com/what-we-offer/services/consulting/big-data/).”  And how “Correlation Engines” and “Predictive Analytics” could sift through this data to find interesting patterns that could be leveraged.  I also heard mention of Data Scientists, HADOOP, and programming in Mahout. *“Yikes!”* I thought *“These guys make Predictive Analytics sound like something that mere mortals would never be able to do!”* I overheard the younger guy give an example of a very sophisticated government intelligence use case and said to the older guy, *“Is that Predictive Analytics?”*  The older guy said “Yes!” I wanted to interrupt them; but I was at lunch with my husband and he doesn’t appreciate me starting conversations with strangers.  So, I sat there thinking, “*Predictive Analytics doesn’t need to overly complex or scary AND it doesn’t require “Big Data”.” * Really, it is about identifying a business problem in your organization where anticipating future patterns or trends based on historical will give your business a better outcome. It can be as simple as: - ***Who are my best prospects? *** Based on who I have sold to in the past. - ***What offers should I send which customers?***  Based on which customer took which offers in the past. - ***How much money will a given customer spend with me next year?***  Based on the characteristics of this customer to other customers.  - ***How much of a product will sell next week, month, and year?***  Based on how much has sold in the past of that item or similar items. - ***Which claims/procurement are likely to be fraudulent?***  Based prior history of known fraud  and identification on unusual activities.  Sure, there is a bit of wizardry to put it all together.  **Our QueBIT Predictive Analytics Experts can help with that, just like we have worked with hundreds of businesses over a wide range of industries. ** ### Ready to build for tomorrow? QueBIT can help you build a connected model that works the way your business operates and plans. [Talk to a QueBIT Expert Today!](https://quebit.com/talk-to-an-expert) - [Predictive Analytics](https://blog.quebit.com/blog/topic/predictive-analytics) [![QueBIT](https://blog.quebit.com/hs-fs/hubfs/Logos/QueBIT%20-%20RDT%20Logo_white.png?width=390&height=106&name=QueBIT%20-%20RDT%20Logo_white.png)](https://quebit.com/) [Privacy Policy](https://blog.quebit.com/privacy-policy)  |  © Copyright 2026 QueBIT.