As professionals the exciting and fun part of our jobs is identifying and solving a great challenge that helps drive our business and make us better. However the daily grind keeps us from finding the time and energy needed to be innovative and forward looking. Personally as a software engineer I look to automate every non-fun part of my job (and my life) so I can focus as much effort as possible on solving these challenges and feeling the reward for doing so. Automation brings scalability, consistency, maintainability and definition to the things we do. I could come home at the end of the day and say “I spent the day building personalized reports for all 100 of our business leaders today”, only to have to say it again next month. Or I could come home and say “I spent the day building a system to send reports to business leaders and it doesn’t care how many of them there are”. Clearly the latter is the leader, the innovator and the one who’s going to make a difference. We built ReportWORQ to enable you to build a system and make that difference.